African Divas was founded in February 2007 by Deborah Atkin and Iris Adams. These two ladies met under the most trying circumstances and discovered a common love of, and a concern for people. The overriding motivation for this organisation is the creation of jobs and the provision of skills.

Over the last year, African Divas has experienced tremendous growth. We have established a ceramics company from virtually nothing.

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My name is Deborah Ann Atkin. I was born in Germiston and lived most of my life in and around Alberton or the East Rand of Gauteng. I am the mother of two boys, Lynton and Garret both of whom are studying and working overseas.

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A percentage of all African Divas' products are donated to Itshepeng. This is an NPO and is run by Iris Adams. All the African Divas sales representatives are constantly looking out for opportunities to promote Itshepeng and their programs. We at African Divas lead the drive for funding Itshepeng.

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To create awareness through education, train and employ previously disadvantaged men and women and undertake programs which facilitate upliftment of socially and economically deprived strata of society, since education and training is a very powerful tool that will give disadvantaged and often abused women back their power.

To improve the quality of life in poorer areas especially for women and children through skills and education so that they are better able to express themselves and most importantly HELP themselves.

To create and produce products that's quality is noticed and sort after within the Corporate and retail markets, utilising the skills and artistic expression of the previously disadvantaged men and woman, now proudly part of the African Divas Brand.

To train more women and create more job opportunities by selling our quality products to every Proudly South African Company who share our passion for uplifting and bettering our communities.